Underwear

Lingerie Target Shopping Guide: Best Styles, Fits & Tips

Posted on by William Zheng

Discover the perfect blend of style, comfort, and affordability with Target’s lingerie collection. Whether you’re seeking everyday essentials or something special, Target offers a diverse range to suit every taste and budget. This shopping guide explores the latest trends, best-sellers, and expert tips to help you find lingerie that makes you feel confident—all conveniently available under one trusted roof.

Comparison Table: Lingerie Styles at Target

Lingerie Style Best For Size Range Key Features Price Range Notable Brands
T-Shirt Bra Everyday wear, seamless look 32AA–46G, XS–4X Lightly lined, breathable, versatile $10–$22 Auden
Wire-Free Bra Comfort, lounging, wireless XS–4X, 34A–44DD No underwire, soft fabric, flexible fit $15–$20 Auden, Warner’s
Sports Bra High/low impact activities XS–4X, S–2XL Breathable, supportive, moisture-wicking $15–$25 All in Motion, Auden
Bralette Layering, comfort, youthful XS–3X, XS–XL Minimal/no padding, trendy designs $7–$17 Colsie, Auden
Full Coverage Bra Support, larger busts 34A–48G, XS–4X Wide bands, smoothing, underwire options $15–$22 Auden, Curvy Studio
Strapless Bra Off-shoulder/strapless outfits 32A–42C, 32A–38DDD Silicone grip, removable straps, foam padding $15–$25 Auden, Lively
Nursing Bra Maternity/nursing mothers S–XXL Clip-down cups, soft fabric, seamless $20–$50 Bravado! Designs
Plus Size Lingerie Curvy/plus size comfort M–4X, 36C–48G Extended sizes, sturdy construction, variety $7–$25 Curvy Studio, Auden
Matching Sets Coordinated look XS–4X Matching bras & panties, color options $12–$20/set Auden, Curvy Studio
Sleepwear Bedtime, lounging XS–4X Soft fabrics, relaxed fit, classic prints $15–$30 Stars Above, Colsie

Lingerie Target Shopping Guide

Seasonal Wear: Choosing Lingerie for Every Season


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When shopping for lingerie at Target, the right choices can make a difference not only in comfort but also in helping you adapt to the changing seasons.

  • Spring & Summer:
  • Opt for lightweight, breathable fabrics like cotton or modal.
  • Mesh bralettes and wire-free styles keep you cool.
  • Lighter tones and pastel colors reflect seasonal fashion trends.
  • Seamless and moisture-wicking sports bras are excellent for active, warm-weather days.
  • Fall & Winter:
  • Look for fuller coverage and lined bras to add warmth.
  • Consider layering with camisoles or longline bralettes under sweaters.
  • Darker hues and rich jewel tones are popular for colder seasons.
  • Cozy loungewear and sleepwear—think Stars Above sets—are ideal for staying warm at home.

Quick Picks by Season:
– Summer: Auden T-Shirt Bra, Colsie Mesh Bralette
– Winter: Auden Full Coverage Bra, Stars Above Thermal Pajama Sets

Body Fit: Finding Your Flattering and Comfortable Match

Nothing makes a bigger impact on daily comfort and confidence than underwear and bras that actually fit your body. Target’s range shines in offering inclusive sizing and various fits for every body type.

How to Get the Best Fit

  1. Measure Yourself Regularly:
  2. Your size can change due to weight, hormones, pregnancy, or age.
  3. Measure band size under your bust and cup size at the fullest part for bras.

  4. For underwear, refer to hip and waist measurements.

  5. Consider Your Body Shape:

  6. Petite: Try demi bras, low-coverage bralettes, or petite-sized sets.
  7. Full Bust: Look for full coverage bras with sturdy bands and wider straps (like Auden and Curvy Studio).
  8. Curvy/Plus: Choose brands offering 1X-4X sizes, extended cup/band options, and supportive cuts.

  9. Athletic: Racerback and supportive sports styles are a great choice.

  10. Special Needs:

  11. Nursing: Select bras with clip-down cups and soft, seamless fabric.
  12. Teens/Young Adults: Colsie offers youthful, comfortable designs in smaller to extended sizes.

Fit Troubleshooting

  • If the band rides up: Size down in band or loosen straps.
  • Cup gaping or spillage: Adjust cup size up or down accordingly.
  • Uncomfortable wires: Try wire-free or flexi-wire bras.

Styling Tips: Elevate Every Outfit

Target’s lingerie can play an invisible yet impactful role in shaping your style. Here’s how to make the most out of your lingerie choices:


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  • Seamless T-Shirt Bras: Perfect for tight tops and dresses—choose nude shades for invisibility under light clothing.
  • Lace and Longline Bralettes: Wear under open cardigans or sheer blouses for a trendy layering effect.
  • Strapless Bras: Essential for off-shoulder or strappy outfits; pick one with strong silicone grip.
  • Ribbed Bramis and Bralettes: Double as crop tops with high-waisted jeans or loungewear sets.
  • Matching Sets: Boost confidence and coordination—great for special occasions or daily wear.

Pro Tip: Update your lingerie drawer seasonally or when you notice stretched bands/worn fabrics. Your outerwear will fit and drape better when your foundational pieces are fresh and well-fitting.

Fabric Comfort: Materials that Move with You

Target prioritizes comfort without compromising style. Here’s how to navigate the many fabric choices:

  • Cotton: Breathable, hypoallergenic, great for sensitive skin—ideal in everyday bras and underwear.
  • Modal/Microfiber: Extra soft and moisture-wicking—great for hot weather or sports.
  • Lace: Adds elegance and femininity—choose lined lace for extra comfort and minimal itch.
  • Mesh: Lightweight, airy, modern look—perfect for summer or trend-forward layers.
  • Nylon/Spandex Blends: Provide stretch and flexibility—these hug your curves and move with you.

Comfort Ratings
– Best for all-day comfort: Wire-free bras in modal/cotton blends.
– Best for special events: Lightly padded, structured bras in nylon blends.

Care Advice: Maintaining Longevity

Proper care ensures your Target lingerie lasts and maintains its fit and comfort. Follow these best practices:

  1. Washing
  2. Hand wash delicate bras and underwear where possible.
  3. For machine wash, use a lingerie bag and cold water.

  4. Avoid bleach, which can break down elastic fibers.

  5. Drying

  6. Air dry flat or hang to preserve shape.

  7. Avoid tumble dryers, which cause shrinkage and wear out elastic.

  8. Storage

  9. Lay molded bras flat (don’t invert cups) to maintain shape.

  10. Fold panties gently by style—no need for tight rolling.

  11. Replacement

  12. Swap out everyday bras every 6-12 months, or if bands/cups are stretched out.
  13. Panties and sleepwear should be replaced if elastic loosens or fabric thins.


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Practical Tips for Choosing and Using Lingerie Target

  • Shop Across Brands: Auden, Stars Above, and Colsie each offer distinct advantages; try a few to see which brand fits your needs best.
  • Try Before You Buy: If possible, go in-store to use Target’s updated digital tools—interactive wall and drawer displays make it easy to find your exact size and style.
  • Consider Multipacks: Stock up on basics like cotton panties or bralettes for savings.
  • Read Reviews: Customer feedback often notes real-life fit, comfort, and washing results.
  • Start with the Basics: A nude t-shirt bra, comfortable wire-free bra, seamless sports bra, and some cotton briefs cover most needs.
  • Experiment with New Trends Risk-Free: Target’s affordable price point lets you test lace, longline, or mesh styles without a big investment.
  • Size Up or Down for Comfort: Size charts are helpful, but comfort is king—don’t be afraid to size differently than expected.
  • Watch for Seasonal Sales: Back-to-school and holiday seasons often bring extra deals on underwear, sets, and sleepwear.
  • Layer Cleverly: Turn bralettes and “bramis” into outerwear for casual outings—just pair with jeans and a blazer.
  • Update Regularly: Bras lose shape and support over time; update favorites routinely for best fit.

Technical Feature Comparison Table: Key Features of Target Lingerie

Model/Style Padding Underwire Straps Closure Type Size Range Special Features Price
Auden T-Shirt Bra Light Yes Adjustable Hook & Eye 32AA–46G Breathable cotton, seamless $10–$22
Auden Bliss Wire-Free Bra Light No Convertible Hook & Eye XS–4X Plunging V-neck, seamless $15
Colsie Mesh Bralette None No Adjustable Pull-on XS–3X Stretch mesh, trendy colors $9–$15
All in Motion Sports Bra Removable No Wide, racerback Pull-on XS–4X, S–2XL Waffle-knit, high support $15–$25
Auden Back Smoothing Bra Foam Yes Wide, padded Hook & Eye 42C–48G Full coverage, smoothing panels $20–$22
Colsie Seamless Bralette None No Adjustable Pull-on XS–3X Reversible cut (v-neck/u-neck) $7–$12
Auden Strapless Bra Foam Yes Removable Hook & Eye 32A–38DDD Silicone grip, multiple positions $15–$25
Curvy Studio Lace Balconette Lined Yes Adjustable Hook & Eye 36C–42H Four hook closure, sturdy wires $20–$29
Bravado! Nursing Bra None No Adjustable Clip/Hook S–XXL Clip-down cups, seamless $35–$50
Stars Above PJ Set N/A N/A N/A N/A XS–4X Ultra-soft fabric, matching top/bottom $15–$30

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Conclusion

Shopping for lingerie at Target offers a blend of affordability, inclusivity, and style that’s hard to beat. Whether you’re looking for an everyday bra, comfortable sleepwear, a bralette for layering, or plus-size friendly designs, Target’s in-house and partner brands deliver options for every body and every fashion need. By focusing on the right fabric, fit, and features for your lifestyle and season, you can build a lingerie wardrobe that feels as good as it looks. Remember, the perfect lingerie supports not only your body but your confidence too—so refresh your drawer, care for your investment, and enjoy styles that are made for you.

FAQ

  1. How do I know what size bra or underwear to buy at Target?
    Start by measuring around your ribcage for band size and the fullest part of your bust for cup size. Use Target’s size charts online or in-store aids. For underwear, measure your waist and hips. Don’t hesitate to try on multiple sizes for the best comfort.

  2. Can I find plus-size lingerie at Target?
    Yes, Target offers many options in sizes up to 4X and bras up to 46G or 48G in select brands like Auden, Curvy Studio, and Stars Above. Always check each style’s specific size range.

  3. Are there good bra choices for larger busts or full figures?
    Absolutely. Look for full coverage bras, wider bands, and adjustable straps (such as Auden’s Back Smoothing Bra and Curvy Studio’s Balconette). These offer enhanced support, comfort, and shaping.

  4. Which Target lingerie styles are best for hot weather?
    Choose lightweight, moisture-wicking fabrics like cotton or modal. Mesh bralettes, wire-free bras, and seamless styles help keep you cool in summer.

  5. How should I care for my lingerie to make it last?
    Hand wash delicate bras and panties or use a lingerie bag on a gentle cycle with cold water. Air dry to preserve elastic and shape; avoid using the dryer or bleach.

  6. What’s the difference between a T-shirt bra and a bralette?
    A T-shirt bra is lightly padded for a smooth, seamless look under fitted tops and usually has more structure. A bralette is often wire-free, unpadded, and designed for comfort and style—sometimes doubling as outerwear.

  7. Does Target sell supportive sports bras?
    Yes, brands like All in Motion and Auden offer sports bras ranging from light to high support. These have features like moisture-wicking fabric, racerback straps, and removable pads.

  8. Are there matching bra and panty sets available?
    Yes, both Auden and Curvy Studio frequently offer coordinated sets in a range of colors and prints, often at a discounted combined price.

  9. What should I look for in sleepwear and loungewear at Target?
    Prioritize soft, stretchy fabrics like modal or brushed cotton blends and check for relaxed fits. Stars Above offers a variety of cozy pajama sets and robes in inclusive sizing.

  10. Can I return lingerie items to Target if it doesn’t fit?
    Most lingerie at Target is eligible for returns as long as it’s unworn, with tags attached, and accompanied by a receipt, within the standard return window (typically 90 days). Check the policy for specific exceptions or extended return periods for Target Circle members.

By following this guide, you’ll be equipped to make informed, satisfying choices for any lingerie occasion at Target, ensuring support, style, and comfort every day.

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William Zheng